Finally…

Start your podcast.

A plain-spoken book in 112 short microsteps — each one a single decision you can make in about fifteen minutes. Read the whole thing here, in your browser, for free.

Read Chapter 1 →
Contents
  1. 01 Laying the foundations for successFigure out why you're podcasting, who it's for, and the format that fits. 10 steps
  2. 02 Names, descriptions & artNail the name, the length, the frequency, and what your show looks like. 10 steps
  3. 03 Equipment & sound qualityNo sound engineering degree required — just the right gear for your setup. 11 steps
  4. 04 Your podcast software stackRecording, editing, transcripts, AI — pick the tools that keep it simple. 7 steps
  5. 05 Launch & distributionGet your show out into the world and in front of the right ears. 10 steps
  6. 06 Creating great contentMake episodes so good they grow your audience for you. 10 steps
  7. 07 Scripts, hooks, & CTAsThe day-to-day tool of podcasting — and how to use it like a pro. 10 steps
  8. 08 Being great in front of the micTips and tactics to bring out your best voice, every episode. 8 steps
  9. 09 Interviews & guestsFrom finding guests to asking the questions that make episodes memorable. 12 steps
  10. 10 Podcast musicAdd polish and build an audio brand — legally. 5 steps
  11. 11 Editing & productionThe mindset (and the moves) that stop editing from eating your life. 8 steps
  12. 12 Your podcast websiteBuild a home base that keeps listeners coming back. 11 steps

This book is free — read it here, take what's useful, skip what isn't.

— Happy podcasting, friend.